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Texas Carl's Jr. Unit Owned by Founder's Grandchildren Sets Sales Record

Dec 1, 2009

Leon Valley, Texas Restaurant Tops U.S. & International Sales Mark With $115K in First Week

 

CARPINTERIA, Calif. — December 1, 2009 — For the fourth time in the past 11 months, a newly opened Carl’s Jr.® has set a company sales record. The Leon Valley, Texas restaurant, owned and operated by MJKL Enterprises, posted $115,536 in its opening week, breaking both the domestic and international sales marks.

 

The previous top-grossing opening for Carl’s Jr., domestic or international, had been in Hermosillo, Mexico with $112,712 in 1993. The prior domestic Carl’s Jr. one-week sales record of $108,596 was recorded in July 2009 by an MJKL Enterprises-owned unit in Douglas, Ariz. The preceding records were Porterville, Calif., with a Jan. 2009 opening of $107,638, and Marysville, Wash., $105,063 for their Dec. 2008 opening.

 

Proving that success in the fast-food industry runs in the family, the Leon Valley unit, is owned by Jason, Carl, and Margaret LeVecke, descendants of Carl’s Jr. founder Carl N. Karcher. They also own the Carl’s Jr. unit that held the previous domestic record in Douglas, Ariz.

 

“This is a true testament to the strength of the Carl’s Jr. brand, to the leadership at CKE and a great tribute to our wonderful employees and guests, who are like family to us,” said Jason LeVecke, CEO of MJKL Enterprises. “As we’ve always said, we learned a lot of great things from our Grandfather about business and life in general that continue to benefit us today. Hard work, commitment to family and community were among the most important things my Grandfather taught me. The record-setting opening at our Leon Valley Carl’s Jr. was the perfect combination of all three and far exceeded our expectations. I’m proud of the outstanding service from our staff, the overwhelming welcome into the Leon Valley community and knowing that the commitments to success my grandfather instilled in us are still strong throughout the Carl’s Jr. system.”

 

“Four times in the last eleven months I’ve received a call that a newly opened Carl’s Jr. restaurant has set a sales record in their opening week,” said Andy Puzder, CEO of CKE Restaurants, Inc., parent company of Carl’s Jr. and Hardee’s® chains. “And each time after I congratulate the team, I’ve said Wall Street needs to take a long look at the success that the fast-food industry, and Carl’s Jr. in particular, has achieved in this tough economy. Carl’s Jr. is setting sales records in new markets, continuing to grow its unit count and giving customers what they want – premium quality burgers at fair prices.”

 

“And once again, I’m especially proud that the LeVecke’s are carrying on the successful legacy of their grandfather, Carl Karcher.”

 

Several members of the Karcher family are actively involved in Carl’s Jr. and Hardee’s operations as franchisees, including a brother, four children, seven grandchildren and several other relations. His son Carl L. Karcher is also a member of CKE Restaurants’ Board of Directors.

 

The Leon Valley Carl’s Jr., which opened for business Nov. 18, is the first Carl’s Jr. in Leon Valley, and the fifth Carl’s Jr. in the greater San Antonio area. The record-setting crew in Leon Valley is led by operational vice president, Lourdes Guardado. The restaurant employs nearly 70 full- and part-time workers.

 

The Leon Valley unit marks the 27th Carl’s Jr. restaurant opened in Texas. CKE Restaurants has franchise commitments to open 224 new Carl’s Jr. units throughout Texas in the next 10 years, and will continue focusing on Texas for company-operated unit expansion as well.

 

About MJKL Enterprises, LLC

MJKL Enterprises, comprised of four grandchildren of Carl’s Jr. founder Carl Karcher, is headquartered in Guadalupe, Ariz. Starting with two Phoenix-area Carl’s Jr. locations in 2001, the unyielding commitment to quality, service and cleanliness has led to multiple companies, franchising and operating 137 restaurants and convenience stores, including 61 Carl’s Jr. restaurants; 60 Hardee’s restaurants; thirteen Pizza Patron® restaurants; and three Bill’s Ghost and Spirit® convenience stores. MJKL operates in eight states, including; California, Arizona, Illinois, Indiana, Kentucky, Missouri, Tennessee and Texas.

 

About Carl’s Jr.

Carl’s Jr. is celebrating more than 65 years in the quick-service industry. What began as a lone hot dog cart in Los Angeles, Calif. in 1941 is today an international organization that employs nearly 30,000 people worldwide. Carl’s Jr. is a wholly owned subsidiary of CKE Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. As of the end of its fiscal 2010 second quarter, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,140 franchised, licensed or company-operated restaurants in 42 states and in 14 countries, including 1,212 Carl's Jr. restaurants and 1,915 Hardee's restaurants. For more information, or to find a Carl’s Jr. near you, go to www.carlsjr.com. Carl’s Jr. social media sites include www.facebook.com/carlsjr, www.twitter.com/carlsjr, and www.youtube.com/carlsjr.

 

 

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