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The Carl's Jr.® Story - Celebrating 70 Years

70thanniversary Anniversary_video

Los Angeles, 1941. Young Carl N. Karcher and his wife, Margaret, make a leap of faith and borrow $311 on their Plymouth automobile, add $15 in savings and purchase a hot dog cart.

One cart grows to four, and in less than five years, Carl's Drive-In Barbecue opens with hamburgers on the menu.

The brand continues its growth with an emphasis on quality, service and cleanliness, pioneering concepts such as partial table service and self-serve beverage bars. The introduction of the signature Six Dollar Burger™ in 2001 marks the latest Carl's Jr.® advance in the quick-service industry, confirming the chain's constant emphasis on product innovation and representing a desire to satisfy the tastes of young, hungry consumers.

On his first day in the fast-food business, Carl N. Karcher took in $14.75. For 70 years and over 1,200 restaurants later, Carl's Jr.® has become known as the place to go all across the West for juicy, delicious charbroiled burgers.


View a tribute to our founder